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Why does every car brand have their own weird shade of red?

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riverp16
Posts: 15
(@riverp16)
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Sun’s gonna beat up any color eventually if it’s outside all the time...

I hear you on the red standing out—makes finding your car way easier. I’ve always wondered, though, do you think the newer reds are less prone to fading or is it just better clear coats now? My neighbor’s Civic is a newer red and it still looks sharp after years outside. And yeah, silver's a pain to touch up... always looks off in the sun.


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(@ashleystar579)
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I’ve noticed the same thing with the newer reds—seems like they hold up a lot better than the older ones. Back when I managed a property with open parking, we had a bunch of tenants with those early 2000s red Mazdas and Toyotas, and after a few years in the sun, they’d all turn this dull, chalky pink. Not pretty. But lately, I see cars that are five, six years old and the red still pops.

From what I’ve picked up talking to detailers and body shop folks (we get our fair share of fender benders in apartment lots), it’s a mix of both: better paint technology and way tougher clear coats now. The manufacturers started using more UV-resistant pigments and multi-stage paint processes. Plus, clear coats have additives that block more sunlight. It’s not perfect—if you leave anything out in direct sun for years, it’ll eventually fade—but it’s way slower now.

If you want to keep that red looking sharp even longer, here’s what I’ve seen work:
1. Wash off dust and bird droppings regularly—they’re rough on paint.
2. Wax or use a sealant every few months. Even just twice a year makes a difference.
3. If you’ve got access to covered parking or can use a car cover, that helps a ton.
4. For folks who can’t avoid full sun (like most of my tenants), at least try parking so the front or back faces the sun instead of one side all the time—that way fading is more even.

Silver is definitely tricky... I’ve seen people try to touch up scratches and it almost always ends up looking patchy under certain light. Red’s not easy either if you don’t get an exact match, but silver seems to show every difference.

Anyway, if your neighbor’s Civic is still bright after years outside, that’s probably down to Honda stepping up their paint game—and maybe your neighbor takes good care of it too.


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diver96
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(@diver96)
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I get what you’re saying about the paint holding up better, but I’m not totally convinced it’s just the tech. My buddy’s 2018 Ford started fading a bit after just three summers parked at his roofing job site, while my cousin’s older Corolla still looks decent and it’s outside all the time. Maybe it depends more on how folks care for them than we think? Or maybe some brands still cut corners with their cheaper models... hard to say.


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(@mountaineer16)
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That’s a good point about care making a difference. I’ve seen cars with the same paint code age totally differently just based on where they’re parked or how often they get washed and waxed. Some brands do seem to use thinner clear coats on their budget models, though—almost like they expect them to be traded in before the paint really starts to show wear. Sun exposure is brutal, especially if you’re parked on blacktop all day. My neighbor’s Civic faded way faster than my old Camry, but he never bothered with any kind of protection either...


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Posts: 11
(@surfer58)
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Yeah, parking makes a huge difference. My old Accord sat under a pine tree for years and the paint held up way better than my buddy’s Mazda that baked in the sun all day at his job. I swear some of those budget models barely have any clear coat at all... you can almost see the primer after a few summers. It’s wild how much just washing and waxing can slow down the fading, but honestly, who has time for that every month?


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